LEGAL PROTECTION FOR CONSUMERS IN E-COMMERCE TRANSACTIONS IN INDONESIA: CONTRACT VALIDITY AND DISPUTE RESOLUTION EFFECTIVENESS
DOI:
https://doi.org/10.56107/penalaw.v3i1.220Keywords:
Consumer Protection, E-Commerce, Contract Validity, Dispute Resolution, BPSK, Indonesia, Digital TransactionsAbstract
This study explores consumer protection in Indonesia’s e-commerce transactions, focusing on contract validity and the effectiveness of dispute resolution mechanisms. Standardized contracts in e-commerce often limit consumers' ability to negotiate terms, placing them in a weaker position. Analysis of existing laws, including the Indonesian Civil Code, Consumer Protection Law, and the Electronic Information and Transactions (ITE) Law, indicates that current regulations inadequately protect consumers in digital transactions. Additionally, the role of the Consumer Dispute Settlement Body (BPSK) is assessed, revealing jurisdictional and capacity challenges, especially in cross-border cases. To improve consumer protection, this study recommends regulatory reforms requiring seller verification, accurate product information, enhanced BPSK authority, and improved consumer education. These steps are essential to foster a safer, fairer, and more transparent e-commerce environment in Indonesia, aligning legal protections with the rapid growth of digital commerce.
References
Arifin, R., Kambuno, J. A., Waspiah, & Latifiani, D. (2021). Protecting the Consumer Rights in the Digital Economic Era: Future Challenges in Indonesia. Jambura Law Review, 3. https://doi.org/10.33756/jlr.v3i0.9635
Bintarawati, F. (2022). Juridical Analysis of Consumer Protection against Buying and Selling Fraud in the Market Place. Walisongo Law Review (Walrev), 4(1). https://doi.org/10.21580/walrev.2022.4.1.10791
Budiono, A., Shaharani, Z., & Prakoso, A. L. (2023). Consumer Legal Protection Against Default in Buying and Selling E-Commerce. JUSTISI, 9(2). https://doi.org/10.33506/jurnaljustisi.v9i2.2317
Dalimunthe, F. Z. (2021). Postal Consumer Protection: Comparison of Indonesian Law with Malaysia and Vietnam. Buletin Pos Dan Telekomunikasi. https://doi.org/10.17933/bpostel.2021.190201
Haryanto, J. O., & Chang, F. I. (2018). Analysis of e-commerce providers’ role in solving the issues of retail e-commerce logistics in jakarta (study case of pt. Accommerce solusi lestari). Jurnal Manajemen, 22(1). https://doi.org/10.24912/jm.v22i1.310
Kumaralo, I. S., Risdalina, R., & M, I. K. S. (2023). The Legal Force of the Cooperation Agreement Letter in a Cooperation Agreement is Reviewed According to Article 1320 of the Civil Code. Journal of Social Research, 2(3). https://doi.org/10.55324/josr.v2i3.750
Li, L., Yuan, L., & Tian, J. (2023). Influence of online E-commerce interaction on consumer satisfaction based on big data algorithm. Heliyon, 9(8). https://doi.org/10.1016/j.heliyon.2023.e18322
Negara, S. D., & Soesilowati, E. S. (2021). E-Commerce in Indonesia : Impressive Growth but Facing Serious Challenges. ISEAS Perspective, 102.
Rosadi, S. D., & Tahira, Z. (2018). Consumer Protection In Digital Economy Era : Law In Indonesia. Yustisia Jurnal Hukum, 7(1). https://doi.org/10.20961/yustisia.v0i0.20144
Septian, F., Rahmatiar, Y., & Abas, M. (2023). Perlindungan Hukum Terhadap Konsumen Dalam Transaksi E-Commerce Melalui Media Sosial Instagram. Collegium Studiosum Journal, 6(2). https://doi.org/10.56301/csj.v6i2.1087
Soleh Hasan Wahid. (2023). Formulation of a Risk-Based Online Dispute Resolution Model for E-Commerce in Indonesia: Legal Framework and its Application. International Journal of Arts and Humanities Studies, 3(2). https://doi.org/10.32996/ijahs.2023.3.2.2
Suharnoko, S. (2012). Contract Law In A Comparative Perspective. Indonesia Law Review, 2(2). https://doi.org/10.15742/ilrev.v2n2.14
Syamsudin, M. (2021). The Failure of the Court to Protect Consumers: A Review of Consumer Dispute Resolution in Indonesia. Journal of Consumer Policy, 44(1). https://doi.org/10.1007/s10603-020-09470-0
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2025 SAKTI ALAMSYAH, FAUZIE YUSUF HASIBUAN
This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
